Memphis, Tenn. – Fresh Touch Publicity’s Principal Owner TJ Jefferson is beginning the fiscal year with four opportunities to expand her brand in front diverse audiences.
She kicks off August 12 with speaking to 12 mentors and their mentees from the local nonprofit organization Girlz Life about “Social Media Responsibility” with an interactive activity that will start the conversation between the mentors and mentees.
Next, TJ will moderate the “Redefining Philanthropy” session during the Memphis Urban League Young Professional’s “Uniting to Lead” Empowerment Conference at the Hilton Hotel on August 23. She sits on a few nonprofit boards, such as MULYP, and she organizes her own fundraiser every year for a local nonprofit organization through FTP’s “The Simply Giving Project”.
“Initially, TJ was on the panel but we asked her to moderate because she has such a great personality,” MULYP President Cynthia Daniels said.
The “Memphis Startup” group meets monthly at the University of Memphis and TJ will be speaking to them about Public Relations and its importance for the long-term goals of any business.
TJ ends the month with Fresh Touch Publicity hosting an encore presentation of the “The Social Media Circuit Training” workshop August 30. The interactive workshop gives quick social media know-hows to incorporate into businesses and nonprofit organizations’ profiles immediately.
“All of these opportunities show me that it’s time to step from behind FTP,” TJ says. “This day in business, people don’t buy in to company brands alone; they buy in to people.”