FTP Chooses Nonprofit for Annual Fundraiser

Fresh Touch Publicity has selected local nonprofit organization Memphis Entrepreneurship Academy for its 4th annual “The Simply Giving Project” to put on a grassroots fundraiser Nov. 7-17.

MEA is a program that teaches the youth how to build a business while developing leadership skills and abilities. Its inaugural group created “Sweet Cups,” which is an-all natural lemonade beverage.

“I was impressed when I had the opportunity to see the MEA kids present Sweet Cups at their investor’s brunch last summer,” said TJ Jefferson, Principal Owner of Fresh Touch Publicity. “The kids knew every aspect of their business and I felt the MEA program was necessary.”

The “Simply Giving Project” was created to help the smaller nonprofit organizations with their funds and tangible needs. FTP was able to collect over $700 and about 100lbs of personal hygiene items for young girls in the GirlzLife organization last year.

This year’s sponsors are The TeeShirt Lab, J Whitlow Consulting, ColeMane Music, Unique Landscaping & Lawn Services, The Professional Look Cleaning Solutions and Tell Publishing. Sponsorships opportunities are still available. Email at simplygiving@ftpublicity.com. For more information about MEA, visit www.mymeakid.org/.