MEMPHIS, Tenn. - Fresh Touch Publicity (FTP), an Atlanta-based public relations firm, has relocated to Memphis. The firm's founder, TJ Jefferson, listed the city’s growing recognition for its entrepreneur development and support as a primary reason for the move. Though FTP will be headquartered in Memphis, the company still will maintain client accounts in Atlanta and other cities.
Forbes Magazine ranked Memphis No. 11 as “Best Cities for Minority Entrepreneurs” in 2011. The magazine also ranked the city as the fourth “Happiest Cities for Job-Seeking College Grads” in 2012. The Blues-loving city is also the home of nationally known companies such as FedEx and International Paper and successful home-grown businesses, such as Neely’s barbecue restaurants.
In addition, the city also offers several programs for emerging entrepreneurs. Jefferson said programs like EmergeMemphis and LaunchMemphis not only mentor business startups and existing companies, but also have the potential to connect FTP with potential clients and other networking opportunities.
“I’ve always kept up with what’s going on around Memphis,” Jefferson said. “In the last couple of years, Memphis’ name has been increasingly mentioned around business circles and I feel this move puts us in direct proximity with the growing small businesses there. And since Fresh Touch doesn’t represent celebrities, Atlanta will not miss us.”
Jefferson, a Memphis native, started the company in 2011. As an outlet for the Tennessee State University graduate to integrate her creativity, background in journalism, love for people, and helpful nature, Fresh Touch Publicity offers traditional public relations, branding, marketing, graphic design, web site design and social media services.
Check out FTP, visually, via Instagram: search and follow @FreshTouchPublicity.